6 ways to improve your board-level communications
Writing comms for board consumption and action is a pivotal skill. How well you do it will have a major impact on business decisions, investments and performance. After all, one of McKinsey’s four elements of a strong board is ‘creating trust by investing in board dynamics’. This involves:- Understanding your executive-level writing capability and areas for development.
- Absorbing the most effective business writing best practices, tools, tips and techniques – as well as opportunities to learn from peers.
- Recognising that great business writing stems from a thorough understanding of the business context. By this, we mean the perspectives, expectations and preconceptions of readers.
- Learning how best to influence decisions at executive level using the written word.
- Developing specific skills like:
- How to structure and strategise communications.
- Anticipating objections and reactions.
- Reviewing and editing.
- Deploying writing technology and deciding when this is useful.
- Building confidence through encouragement, feedback and skill updates.